studio/Blu Redesign.

THIS IS A PROTOTYPE VERSION (https://oats-sadly-43391375.figma.site/)

During my internship at studio/Blu, I dedicated over 100 hours to designing and refining the studio's new website, ensuring a polished, professional final product. I worked closely with the team to understand the studio's brand, voice, and the kind of clients they wanted to attract, then translated those goals into a clean, cohesive visual system. Throughout the process, I iterated on layouts, typography, and spacing based on feedback, paying close attention to the details that make a site feel intentional rather than templated.

The project spanned multiple pages, each with its own purpose and content needs. I designed the homepage to make a strong first impression and clearly communicate what the studio does, along with supporting pages such as services, portfolio/work, about, and contact. Designing across several pages meant establishing reusable components and consistent patterns so that navigation felt seamless and every page looked like it belonged to the same site. It also pushed me to think about how users move through the site as a whole, not just how individual screens look.